Fintech Marketing Agency

Strategic FinTech Marketing Agency Driving Enterprise Growth

Transform your SaaS marketing performance with data-driven strategies that accelerate pipeline and optimize customer acquisition costs.

  • Consistently reach your audience with clear and effective marketing message
  • Grow sustainable marketing channels that exceed ROI targets
  • Ramp up customer education, acquisition and retention
 

Partner with FinTech marketing strategists who understand your growth trajectory

Marketing Leaders at forward-thinking B2B companies use Riverbed Marketing​

Consistent Growth

Empower Fintech Growth with Riverbed Marketing

We are a fractional demand generation agency for growth-stage financial services technology companies.

We apply years of experience in marketing finance management solutions and a strategic, data-driven approach to help you sustainably grow revenue and generate new revenue opportunities.

Navigating FinTech’s Marketing Challenges

High interest rates and geopolitical uncertainty have caused a notable decline in global FinTech investment, falling from $62.3B in H2’23 to $51.9B in H1’24.

Combine this with an elevated need to build customer trust and the industry’s high acquisition costs, and most can see why a well-crafted financial services marketing strategy is critical.

We have the knowledge, skills, and experience in FinTech marketing to build and execute on an effective growth strategy to profitably acquire new opportunities for your Fintech solution.

Testimonials

Trust us, or the great companies that hire us

Emily R Marketing Director

Our partnership with Riverbed Marketing has been instrumental in our SaaS business's rapid growth. Their data-driven approach and relentless focus on optimization have helped us scale our marketing efforts and achieve impressive results

James B CMO

Riverbed Marketing's growth marketing services have transformed our marketing performance. They've helped us attract more qualified leads and increase our market share in a highly competitive space.

How Growth Marketing Helps You

How We Drive Demand for FinTech Products and Financial Management Services

We leverage years of FinTech experience, your customer data, and our unique demand generation model to build brand awareness, capture qualified leads, and convert those leads into loyal customers—all while continuously refining our approach to stay ahead of the market.

Awareness

We build demand by communicating the right message to your target audience through channels they frequent. The goal is to educate your ideal buyers and create trust while introducing your brand.

Capture

We identify and advance high-intent prospects to the next stage of their buyer journey using intent and engagement signals. This stage captures leads who show interest in your solution and turns them into qualified accounts.

Conversion

We help drive more ideal buyers through your lead funnel with nurture campaigns and streamlined conversion paths. The goal is to convert more opportunities into realized revenue, faster.

Linking Strategy to Execution

Throughout our engagement, we bring strategic insights and recommendations to every conversation—all focused on helping you hit growth targets and maximize business value.

We execute by continuously measuring, testing, and refining multi-channel creative and messaging to sustain engagement, maximize mindshare, and learn what resonates with your ideal customer.

Let the Journey Begin

Take Control of Your Revenue Flow

Partner with Riverbed to drive demand and sustainably acquire new customers at scale.

Contact us today.